Catherine Gohau, Human Resources Director, and Véronique Grondin, Franchise Recruitment Officer, share their experience with EOLIA Software.
La Mie Câline is a family business. The head office, Monts Fournil, located in Saint-Jean-de-Monts in Vendée, houses its sole manufacturing site, its distribution platform, and the franchisor’s services. Around a hundred professions are represented, including bakers, pastry chefs, as well as support functions such as accountants or legal professionals. This represents nearly 300 employees who work daily to support the franchise network.
The La Mie Câline franchisee network has over 240 points of sale located in France. The stores are bake-off terminals that sell products developed by Monts Fournil, as well as sandwiches and salads for on-site consumption or takeaway. They primarily recruit for three positions: salesperson, croissant maker, and sandwich maker.
Needs and Challenges
Before integrating the EOLIA ATS, La Mie Câline used a recruitment tool that no longer met its functional needs. Some actions were still performed manually using Excel files. To improve the efficiency of its recruitment processes, the company was looking for a flexible solution to meet the specific requirements of its multi-brand organization. After studying several tools, the choice fell on EOLIA Software due to the quality of its contacts and its industry expertise. Furthermore, the personalized approach of the tool made it possible to meet the requirements of both franchisees and the head office.
Benefits of Integrating an ATS Software
The integration of the EOLIA ATS brought tangible advantages to La Mie Câline, optimizing every step of the recruitment processes. From publishing job ads to managing applications, including interactions between recruiters and managers, CV previewing, and the automation of administrative tasks such as acknowledgment and rejection emails for candidates, all these highly personalized features have allowed for significant time savings and improved collaboration within the company.
For franchisees, the adoption of the tool was facilitated by its ease of use. The EOLIA team helped optimize the candidate journey with a fluid and user-friendly career site, thus fostering a better user experience.
The project deployment unfolded in several stages, with particular attention paid to the redefinition of existing processes, rigorous testing phases, and transparent communication at all levels of the organization, thereby ensuring a smooth transition to this new recruitment solution.
EOLIA Software played an essential role in the transformation of La Mie Câline’s recruitment practices, by offering a customizable platform that enabled the company to maximize its recruitment efforts and attract the best talent.
Published on May 21, 2024
